Big Blues

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Author: Paul Carroll
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Wall Street Journal reporter Paul Carroll has covered IBM for a decade. In Big Blues Carroll gives the low-down on the company's turmoil and extensive restructuring--tapping into such broad themes as international competitiveness and corporate values--and identifies the key players in IBM's fall from grace.

Provides the inside story of the rise and fall of IBM, offering a devastating study of corporate bureaucracy, lack of foresight, and decline. 

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